Social Link Partner Agreement — Give-Back Social Cross-Promotions on Your Channels.
Thank you for joining the Community Marketplace network. The Social Link program turns your social presence into a give-back engine: with your permission, approved community offers and advertiser Give-Back Gift Cards are cross-promoted on your channels, helping local businesses reach more people while supporting community fundraising — and earning rewards for you.
Parties
This Agreement is entered into as of the Effective Date between Community Marketplace Company, operating as Community Marketplace Media (“CMP” or the “Company”), and the Social Link Partner named in the onboarding submission (the “Partner”). CMP and the Partner are each a “Party” and together the “Parties.”
Recitals
Whereas CMP operates the Social Link program, through which approved give-back content and advertiser Give-Back Gift Cards are cross-promoted across participating merchants’ social channels; and whereas the Partner wishes to host such cross-promotions on its designated social accounts; the Parties agree as follows.
1. Appointment
CMP appoints the Partner as a non-exclusive Social Link Partner authorized to host give-back cross-promotions on the social channels the Partner designates under Section 3 (the “Designated Channels”).
2. Partner Responsibilities
- Designate and keep in good standing the social accounts to be connected (for example, Facebook, Instagram, X, or others).
- Permit CMP-approved give-back content and advertiser gift-card promotions to be posted or cross-promoted on the Designated Channels.
- Keep approved posts visible for the agreed minimum display period and not alter or remove them within that period without cause.
- Comply with the terms and policies of each social platform and with CMP brand standards.
3. Social Account Connection & Authorization
The Partner authorizes CMP to connect the Designated Channels through CMP’s social integration (JFBConnect) for the limited purpose of publishing or cross-promoting approved give-back content. The Partner may revoke this authorization at any time, which CMP will honour promptly; revocation does not affect content already lawfully published or rewards already earned. CMP will request only the access needed to perform the program and will not post content outside the approved program scope.
4. Give-Back Rewards & Revenue
For hosting cross-promotions, the Partner earns the revenue share or give-back rewards set out in the applicable program schedule. Advertiser Give-Back Gift Cards cross-promoted on the Designated Channels follow the Give-Back model: sold at a 25% discount, with 25% allocated to community fundraising and 50% to the participating merchant, except as the program schedule states otherwise.
5. Content Standards & Approvals
All content posted under this program is subject to CMP review and approval and must be lawful, accurate, and consistent with CMP brand standards. The Partner may decline any specific post that is inappropriate for its audience by notifying CMP.
6. Data & Privacy
Each Party will handle personal and platform data in compliance with applicable privacy laws and the relevant platform terms. CMP will use connected-account access only as described in Section 3 and will not sell Partner or follower data.
7. Branding & Intellectual Property
CMP grants the Partner a limited, non-exclusive, revocable licence to display CMP and program marks solely to identify participation. CMP retains all rights in program content and marks; the Partner retains ownership of its own social accounts and audience.
Confidentiality
Each Party will keep confidential the non-public business, pricing, advertiser, and member information disclosed under this Agreement and will use it only to perform this Agreement. This obligation survives termination.
Independent Contractor
The Parties are independent contractors. Nothing in this Agreement creates a partnership, joint venture, franchise, or employment relationship, and neither Party may bind the other except as expressly stated.
Limitation of Liability & Indemnity
Neither Party is liable for indirect, incidental, or consequential damages. Each Party will indemnify the other against third-party claims arising from its own negligence, misconduct, or breach of this Agreement. CMP’s total liability under this Agreement will not exceed the amounts paid or payable to the Partner in the prior three (3) months.
Term & Termination
This Agreement begins on the Effective Date and continues for an initial term of twelve (12) months, renewing automatically for successive twelve (12) month terms unless either Party gives thirty (30) days’ written notice of non-renewal. Either Party may terminate for material breach not cured within fifteen (15) days of written notice. On termination, the Partner will cease use of CMP marks and return or destroy CMP materials; accrued revenue-share or rewards earned before termination remain payable.
Governing Law
This Agreement is governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, and the Parties submit to the courts of Ontario.
Entire Agreement & Acceptance
This Agreement, together with the program materials and any schedules referenced, is the entire agreement between the Parties and supersedes prior discussions. Amendments must be in writing. By selecting Social Link and confirming agreement on the partner onboarding form, the Partner confirms it has read, understood, and agrees to this Agreement and has authority to bind the business named in the submission.
